Our Mission

We tell stories from the heart of bourbon—the farmers who grow the grain, the distillers who labor over the process, the mixologists who concoct liquid perfection, and the people who raise their glasses to celebrate it all. Our pages bring the bottle to life and pour out story after story of the sacrifice, determination, and passion that go into each charred oak barrel and sweeten the experiences that flow from them.
Bourbon Up, a production of Bourbon+ Films, is a digital short form interview series with bourbon personalities, master distillers, executive chefs, musicians, and artists. Minnick sits with prominent people and drinks bourbon with them, asking fun and entertaining questions about their life. Season 2 includes big names such as James Bond and Westworld Actor Jeffrey Wright, country music sensations LoCash, Taylor Port’s David Guimaraens, cork mogul Antonio Amorim, and many more. These characters’ stories will now come to life through film. The show is about the people; the people who have invested their lives in spirits, and who make this world tick.